Specialties
Public relations: Online reputation management, earned media, influencer relations, sponsored placement negotiations
Storytelling: Blog content development, content planning, executive communications, strategic planning for key business narratives
Social media: platform optimization, content generation/planning
Experience
With 7+ years spent at various PR and advertising agencies, I’ve racked up quite the list of accomplishments for my clients:
Strategic Communications Manager - Cambia Health Solutions
Manage external PR/media relations efforts to drive business goals through earned and sponsored media opportunities, coordinating 220 unique pieces of coverage in 2020-21.
Responsible for internal and external communications on behalf of key executives, including President, VP, sales leadership and Executive Medical Director.
Lead corporate social responsibility communications and ongoing behavioral health campaign to boost brand awareness and community goodwill.
Previous Roles (PR/Advertising Account Management)
Oversaw execution of $1M creative campaign and multi-million dollar in yearly media billings for one of the fastest-growing companies in the grill category.
Led a multi-faced, short-form advertising campaign for an up-and-coming e-commerce business, supporting its growth and valuation of over $3.35 billion.
Awarded Industry Spotlight Award for work on non-profit client in Portland-area
This is just the highlight reel. Check out my LinkedIn page for my full CV.